The booming growth of streaming giants across the world
In the earlier times, the means of entertainment were very limited and people had to spend their time playing outdoors or going to a theater to watch a movie. At that time the people did not even have T.V. to watch shows within the comfort of their own homes. But with the advent of technology, television became a primary source of entertainment for the poor and rich alike. But now, even the era of television is fading and cord cutting has become a widely known phenomenon. With the development of high speed internet and mobile phones, people now prefer to watch good quality content at their own convenience and choice on various streaming services. At present,there is no dearth of streaming giants and the competitiveness of this field is increasing by the day. Netflix, Amazon Prime,Hulu etc. are some of its examples. There are also other local streaming services of every individual country. In order to compete in this highly competitive area, these services are investing millions of dollars to create high quality original content to be at the top of their game. However, due to so much content present at the fingertips of the people, the people are left confused as what to watch as it is practically impossible to watch everything. These services have also given birth to the concept of 'binge-watching' in which people watch an entire series in one go. This phenomenon is affecting the health and the social life of the people as they do not want to leave their homes. If this trend continues, then that day is not very far when cable T.V. will become a thing of the past and television will be used only to watch online streamed content with the help of internet.
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